PR Briefs - News Items April 17, 2006

Toronto Star Adds Del.icio.us Bookmarking -- Colin McKay compares the approaches Canadian newspapers use for online publishing. For example, I know who the media columnist is for the Toronto Star, but not for the Globe and Mail, which I subscribe to.

In Silicon Valley, a Man without a Patent -- The New York Times' John Markoff reports on the guy who dreamed up the idea of wireless e-mail a decade before NTP (a company that doesn't contribute to society in any way) patented the idea and later went after RIM over its Blackberry technology.

Portfolio Night IV -- Ad industry creative hopefuls are putting on Portfolio Night again this year. May 4 is the day, in many locations, including several Canadian cities.

What Newsvine Is and Should Be -- An introduction to the news site Newsvine, and how its approach to groupthink works better than others.

The Numbered Days of Traditional Ad Creation -- Neville Hobson thinks professionally-made ads are on their way out, to be replaced by consumer-generated ones.

Tags: pr, public relations, advertising, ads, creative, media, canada

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