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August 20, 2006

Slow News Day: "Blogs Aren't Blogs Unless I Say they Are"

A surefire way to drive a little traffic to a blog is to manufacture an argument out of nowhere, using an outrageous statement to draw attention.

Hence, Robert Scoble, who (co-)wrote a bestseller about corporate blogs fires off a provocative statement saying that only websites meeting five criteria decided by a committee at Microsoft several years ago are really blogs.  Everything else is just pretending to be a blog.

Oh, and the moon is made of blue cheese.  I have the committee minutes to prove it.. ;-)

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Comments

Really? And I thought it was Gouda... Just goes to show everybody can be wrong at some point. :-)

I tried looking it up in Robert's book, but it was not publicly accessible from my house, so therefore it is not a book.

moon.google.com confirms the moon is cheese if you zoom in.

Thank you, Saskboy! That is the funniest thing I've seen this week, and that includes tape of Tom Cruise's slow descent into parriah status.

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